Search Results for may (201)

Designing our First Shirts

Jonathan Longnecker / May 14, 2013

About a year ago, Ashley and I started talking about how we could work on projects together. She had her sign, furniture and photography to keep her busy while I had my design, website and video jobs. With all that creating going on, surely there was an easy way for us to combine our powers, spend more time together, and make things we were passionate about, right? Turns out it's not that easy. Let's just say we spent a lot of dates brainstorming instead of hopelessly staring into each other's eyes.

Finally, we settled on a t-shirt company. Why? Because we both love t-shirts. The really comfortable ones that have awesome designs on them. We also loved the idea of creating a brand that stood for something. We didn't want to make shirts with random designs on them. We wanted to make shirts that said important things. Things that would make you think. Things that would help make us better. We also wanted to use some of the money we would make to help others. To live out the things our designs would say. For our launch we're partnering with Rice Bowls - a great organization that helps feed kids all over the world. Hopefully we can show our own kids where art, business and charity collide.

But hey, let's talk about the designs, right?!

One of our goals with this whole thing was to get back to creating with our hands. Or maybe that was my goal. I use the computer too much. Anyway, we wanted to be as analog as possible with the whole process so all of the designs you see for our first shirts came from sketches in my notebook.